Bottas vs Pérez · social reach & engagement

The drivers' real social audience

Every figure here is real and publicly sourced — captured from the drivers' official profiles and third-party analytics (Social Blade, HypeAuditor, SpeakrJ) on the dates noted below. Nothing on this page is modeled or simulated. Counts shift daily and vary slightly by source.

Audience by platform

Combined cross-platform reach

Instagram + X + TikTok followers

MILLIONS

Followers by platform

Head-to-head, per network

MILLIONS

Instagram engagement

Average likes per Instagram post

HypeAuditor, Mar 2026

PER POST

Engagement quality

Why Pérez over-indexes

Pérez has roughly 1.5× Bottas's Instagram followers but about 10× the average likes per post (334K vs 31K) — a far more active, fan-driven audience anchored in Mexico. HypeAuditor pegs his Instagram engagement rate at 5.76% versus Bottas's 2.12%. Bottas counters with deep posting volume (3,726 posts) and a broad lifestyle following from cycling and his off-track personality.

Side-by-side

Metric	Pérez · #11	Bottas · #77

Grid context (Instagram, Social Blade, Feb 2026). Pérez ranked 6th among all F1 drivers (8.33M) and Bottas 11th (5.54M); Lewis Hamilton leads the grid at 42.3M. The Cadillac team account sat 11th among constructors at 3.45M as the sport's newest entry — so the two drivers' personal audiences dwarf the team's, a real asset for a debut season.